We don’t just tell our clients’ stories; we are story shapers who cultivate relationships with influencers through relevant and compelling content. We enable companies to establish ongoing ties with their audience – to communicate in a dynamic media landscape – to drive real-time, results-based creative strategies.
Since 2006, Magna Carta has developed a 16-country Africa network that spans a significant portion of sub-Saharan Africa.
Our model for Africa is premised on establishing partnerships with our clients that are supported by Magna Carta and our in-country partners across the rest of the continent. We understand that a ‘one-size-fits-all’ approach does not work in Africa.
Our understanding of individual markets, governance, regulation and cultural nuances enable us to meet the ongoing business and reputational requirements of major African corporations and those international corporations with a current or desired presence on the continent. Key achievements include our work with Standard Bank in 12 markets in Africa, the launch of the Mo Ibrahim Foundation, the African Progress Panel, and the promotion of Samsung in sub-Saharan Africa.